Charlotte Krav Maga (CKM) was launched in October of 2011. This website has a very high level of integration with Mindbody Online. CKM uses mindbody online to manage their clients. This includes tasks like scanning their card at the door, handling the billing, setting up the gym schedule, and a lot more. The new website reads the schedule from Mindbody and displays it on the website. Clients also have the ability to sign up for classes via the website and pay for seminars.

The website also includes a request information form we developed. When a prospect requests information they receive an email tailored to what they are interested in. For example, if they check "I'm intersted in Krav Maga Self Defense" then it will include the times the Krav Maga classes meet. Also if they check the newsletter signup then it adds them into the Mindbody e-mail list. Mindbody is integrated with Constant Contact so CKM can send out newsletters. Once a prospect requests information the gym manager(s) receive an e-mail letting them know the contents of the form and the information is stored in Mindbody. From within Mindbody the prospect can be tracked with features like notes and callback reminders. And when the prospect decides to become a member it is a simple task of putting their billing information.

Another feature of this website is the ability for potential members to sign up for CKM's '2 classes for $20' introduction membership. The payment is processed by mindbody. This saves the gym staff the time of typing in their information and allows CKM to focus on the training they do best. Also since a prospect has already paid, this reduces the number of no shows.